TAB NO FAN LEFT BEHIND
How do you promote an international sporting event that you’re not sponsoring and rally people around a national soccer team you can’t legally mention? Easy. Build a driving pub.
*It was not easy, it was a legal nightmare
Oh and a memorabilia wall featuring some of the said international sporting event’s greatest moments. Including best performance off field The New Tab App.
6” retail spots
*less sexy
Chief Creative Officer: Cam Blackley
Group Creative Director: Sharon Edmondson
Art Director: Billie Gurr
Copywriter: Jason Leigh
Director: Matt Devine
Production Company: Revolver
3D Artist: Paul Gawman