AUSTRALIAN OLYMPIC COMMITTEE

Have a go!

Participation in sport for kids under the age of 16 has decreased massively over the past 10 years in Australia. Some might blame screens, but when we delved deeper we found that it merely wasn’t fun anymore for most kids, as the pressure to win over powers the fun. 

That’s why when we teamed up with the Australian Olympic Committee to develop their campaign for Tokyo 2020/21 we felt it important to showcase kids resilience of trying once, twice or forty-three times, because we know that 'Great Things Happen when we Have a Go' with our aim to inspire the next generations to play sport.⁠

*It took a lot of convincing to get Team Australia to not show Team Australia…